YOUR GUIDE TO LIGHT THE WAY

As a local Hong Kong charity with many services and organizational considerations, Astera Asia has been helpful in leading us to think through strategic plans and programs. Very early on, they were able to grasp the nuances of the operations of Christian Action’s Social Enterprise Programme and provide insight and clarity. We appreciate having Astera journeying with us!

Working with Astera over the years has been of great benefit to ABTS. During a time of significant change in our organization, the Astera team provided a thorough analysis of our operations, constructed a workable branding and marketing solution that fit our unique situation, and assisted in the production of new materials that would more effectively reach our varied audience. Astera is very attentive to our needs, and we can always count on them to provide top-notch service with a personal touch.

Working with Astera has been a great experience. Thanks to their professional attitude and attention to detail, even when facing an unfamiliar and sensitive topic (sex education), the team took the time to understand our needs and provided useful suggestions on how to best deliver our message. We were also impressed by the team’s openness to constructive comments and their speedy turn-around time when making adjustments. We appreciate Astera’s service and would be happy to work with them again in the future.

In Astera Asia we have found a well-rounded marketing expert that has become an active extension of the White Lily team. From the start, they were willing to learn about our unique business and industry (funeral services). They have paced well with our operations and over time we have grown together. To have both good business acumen and strong marketing knowledge is rare and Astera Asia has both.

Through the years, ChinaSource and Astera have traversed a wide mix of terrain and experienced changing seasons together involving marketing, communications, human resources, project management, strategic planning and implementation, along with crisis management. Whether consulting from 30,000 feet or walking alongside us on the path, from concept to implementation, the Astera Team has combined expertise and diverse skill-sets with a passionate commitment to camaraderie and community process. They have been a vital part of the ChinaSource Team every step of the way!

Astera Asia’s expertise played a pivotal role in helping Shanghai Speech Therapy not only survive but thrive through the COVID-19 pandemic season. Being based in China, all aspects of our business were greatly affected from February 2020 onwards. Initially Astera provided coaching, crisis management, and strategic planning to weather through the storm. As China recovered and business stabilized, Astera strengthened our operations and designed our brand. We are privileged to have the opportunity to partner with Astera.

Working with Astera Asia has helped us move to the 'next level' as an organization. Not only has Astera Asia helped us with our re-branding process, but even more importantly, has helped us clarify our communication around mission, vision, and purpose. This has led to a greater sense of organizational cohesion, boosted our fundraising, and has helped us look to the future with confidence! I look forward to continuing our partnership with Astera Asia and would recommend their services to any non-profit that is looking to grow their ability to communicate effectively in today's world.

Hannah conducted multiple training sessions for my team at Atlas Rosetta. She is funny, engaging and on point. Her wealth of experience and depth of knowledge in the advertising industry comes through in the content and advice she has imparted to my team. Through their sessions with her, I have seen each member of my team grow in their ability as they apply the material she gives them. Not only does my team consistently refer back to what they've learnt with Hannah when dealing with various work situations, they have also started to pass down this information to newer members of our team!

Working with Astera has been an incredibly grounding and clarifying experience. Their insight, structure, and thoughtful guidance helped me navigate some of the most challenging leadership and business decisions of my career with greater confidence and clarity. Through it all, I felt seen, supported, and genuinely cared for—not just as a business owner, but as a person. I was cheered on when I doubted myself, and reminded that I wasn’t alone. That made all the difference!

Evelyn engaged beyond job descriptions to uncover our deeper needs, surface blind spots, and help us discern what kind of team we were really building. In a season of change and complexity, she brought structure where there was ambiguity, and offered guidance rooted in prayer, strategy, and deep listening. Her insight into multicultural, international dynamics was especially valuable—helping us shape roles and hire not just for skill, but for calling, culture, and cross-cultural fit. Her process felt less like recruitment, and more like formation for mission.